ServicesServices

It is the free listing that appears on Google Maps and in the local results box when someone searches near them. For most local businesses it brings more enquiries than the website does, because it shows your rating, hours, phone number and directions inside the search results, before anyone clicks anything.

Making your business the one Google shows when someone nearby searches for what you sell. In practice: the Google Business Profile, the pages on your site that match those searches, your listings on other sites, your reviews, and the speed of your site on a phone. It is unglamorous and it compounds.

I run them. Setup is the easy part; the work is in the weekly decisions after launch, which searches to cut, which creative to push, where the budget moves. Ad spend goes directly to Google or Meta on your own card, never through me, so you can always see exactly what was spent.

Pick one. Most businesses do not need all of it, and several of my clients started with just the Google Business Profile because that was where the gap was. The free audit exists to work out which one or two things will move the needle for you, not to sell you the full list.

You do. Everything is created in your name, on your email, and you keep the logins. One of my clients came to me after an agency had built everything in the agency’s own accounts and then disappeared with them. That should not be possible, and with me it is not.

Either. Sometimes the useful thing is an outside audit of work someone else is doing, with no intention of taking it over. If your current agency is doing good work, I will tell you that. If they are not, you will have something specific to ask them.