You paid for the click, the customer messaged you, and then nobody replied for three hours. By then they had booked with the business down the road.
Speed wins local enquiries. Here is a follow-up rhythm that works for clinics, salons, restaurants and home services alike.
Message 1: instant (auto-reply)
Set a WhatsApp Business greeting message that confirms you received the enquiry and asks one qualifying question, like “Which day works best for you?”
Message 2: within 15 minutes (human)
A real person answers the question, shares the price range or next available slot, and gives one clear next step.
Message 3: next day (nudge)
If there is no reply, send one friendly follow-up with something useful, like a slot that just opened up or a small first-visit offer. Then stop.
Track it
Label every chat (new, quoted, booked, lost). After a month you will know your real conversion rate, and exactly where leads drop off.
Want help setting this up? Message me on WhatsApp or get a free growth audit.